NOVA

THREAD

01

CONCEPT & VISION

Nova Thread was built around the idea of connection — thread that unite style, purpose and individuality. The brand identity draws inspiration from weave itself, representing creativity stitched with meaning. Every element in the logo and visual system mirror the fine detail of craftsmanship.

LUMINOTECH

Client

BRANDING

Service

MAR 2025 - APR 2025

Timeline

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02

DESIGN PROCESS

Nova Thread was built around the idea of connection — threads that unite style, purpose and individuality. The brand identity draws inspiration from the weave itself, representing creativity stitched with meaning. Every element in the logo and visual system mirrors the fine detail of craftsmanship. The design language focuses on softness and precision, and blending minimal forms with elegant rhythm.

Typography was chosen to feel modern yet approachable — like fabric that’s both strong and smooth. The color palette balances warmth and clarity, reflecting both comfort and confidence. From logo to packaging, the visuals feel tactile.

03

OUTCOME & IMPACT

Each curve and line was refined to express motion, texture, and flow. The result is an that looks simple but feels deeply layered. Nova Thread’s branding captures the beauty of subtle strength and modern elegance. Because just like its name, it connects design with the human touch.

SITE OF THE DAY

2024

(CSS)

BEST US PORTFOLIO

2025

(Awwwards)

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